Let shoppers save designs, favorites, and preferences.

The overview follows Jamie Morgan in an illustrative Form & Field storefront. The storefront experiences are built by a developer.

1. 0:00–0:07 · Introduction. A raven flies in, lands on a branch, and becomes the FieldsRaven logo. The words “For Shopify brands” appear.
2. 0:07–0:17 · Choices worth remembering. The screen says, “Shoppers make choices in your store every day” and “Without a way to save them, they’re gone by the next visit.” Cards show a Sage diamond rug, a Ceramic table lamp favorite, and Warm neutrals as a style preference. “Meet Jamie, one of your shoppers” introduces Jamie Morgan, a Form & Field customer.
3. 0:17–0:27 · Save a design. A rug designer shows Border, Stripe and Diamond patterns, four colorways, and three sizes: 6 × 9, 8 × 10 and 9 × 12. The example rug starts at $420 and shows shipping in 3–4 weeks. The cursor chooses Diamond, Sage and 8 × 10, then selects “Save design.” The button changes to “Saved,” and a confirmation says “Saved to your account — Sage diamond rug · 8 × 10.” The on-screen message is “Let shoppers save the designs they make…”
4. 0:27–0:36 · Save favorites and preferences. A living-room collection shows a Sisal living room rug from $420, a Ceramic table lamp for $128, and an Olive linen throw for $96. Jamie’s account initially has no saved favorites. The cursor selects the lamp’s heart; it fills and “Ceramic table lamp” appears in Saved favorites. Under “Your style,” the choices are Natural fibers, Oak, Warm neutrals and Bold color. The cursor selects Natural fibers and Warm neutrals, then “Save my style.” The button confirms “Style saved.” The message continues, “…their favorites, and their preferences.”
5. 0:36–0:42 · Saved to Shopify. Jamie Morgan’s illustrated Shopify customer record shows Customer since March 2024, three orders and $1,184.00 spent. Its metafields fill in: Saved design (custom.saved_design) becomes “Sage diamond rug · 8 × 10”; Favorite product (custom.favorite_product) becomes “Ceramic table lamp”; Style profile (custom.style_profile) becomes “Natural fibers · Warm neutrals.” The screen says, “FieldsRaven saves them to each shopper’s account in your store.”
6. 0:42–0:52 · Choose what gets shared. A diagram connects Jamie’s storefront submissions through FieldsRaven, which “Verifies, saves to Shopify, then syncs enabled fields.” Shopify customer metafields are “always saved first.” The favorite product goes to Shopify, then to a Klaviyo profile. The JSON style profile goes to Shopify; its Natural fibers and Warm neutrals values become Klaviyo’s materials and palette properties and a new Airtable row. The Airtable example retains an earlier Oak / Sage row. The saved design goes to Shopify only; it does not go to Klaviyo or Airtable. The message is “Put it to work in Klaviyo or Airtable. You choose what gets shared.”
7. 0:52–0:59 · Closing message. The FieldsRaven logo appears above “Let shoppers save designs, favorites, and preferences.” The screen says, “Your developer builds the experience. FieldsRaven saves it to each shopper’s account in your Shopify store.” The call to action is “Start 14-day free trial,” followed by “Then US$29.99/month per store · Developer setup required.”